Present the importance of making email messages accessible to individuals with visual and other disabilities, highlighting the chance to enhance the reach and effectiveness of email marketing efforts. The conversation covered:

• What’s required by the Americans with Disabilities Act (ADA), The Convention of the Rights of Persons with Disabilities (CRPD), and other laws governing email accessibility

• The penalties for violating these laws

• Which brands have had suits brought against them for not adhering to the laws

• How inclusive design is different from email accessibility

• How marketers can adapt their email designs to be more inclusive and broaden the impact of their email programs